XavierFest is the largest entertainment event of the year for Xavier University and draws over 6,500 students. It includes live music acts of local and national artists as well as food trucks and prizes. I designed all visual materials for the event including the brand, flyers, banners, and social media content. The vibrant summer theme, warm colors, and whimsical illustrations were meant to reflect those of Coachella and Lollapalooza music festivals. 
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